Dr. Ashish Joshi, the assistant dean for Students at the City University of New York School of Public Health and colleagues published their findings in Technology and Health Care. The goal of the study was to explore the perception of receiving SMS based health messages among hypertensive individuals in an urban slum.
This was a cross sectional study conducted in an urban slum setting of South Delhi, New Delhi, India. Individuals who were over the age of 30, with a diagnosis of high blood pressure, a mobile or landline phone were eligible. Participants identified their main risk factors as worry/anxiety/stress and consuming a high fat diet. Almost three-quarters of participants preferred receiving lifestyle counseling by mobile phone and more than half said they were willing to pay for the services. Two-thirds preferred to receive counseling in Hindi language. The authors concluded there is a need for innovations that utilize basic phone platforms, mobile calling feature, and language tailored interventions.