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Member Research and Reports

Member Research and Reports

Iowa Survey: Residents Unsure How to Use Health Exchanges

In a final report to the Iowa Department of Public Health, a study by the University of Iowa concludes that potential users of the new Health Insurance Marketplace, sometimes called exchanges, face challenges with current levels of insurance, lack of familiarity with the Affordable Care Act (ACA), and unease in using an online system to choose a health insurance plan. The vast majority of those surveyed anticipated needing help with the new system. The University of Iowa's Public Policy Center, in collaboration with the University of Iowa College of Public Health, the Iowa Department of Public Health, and the state Health Insurance Marketplace Interagency Workgroup on Health Care Reform, conducted a survey of potential users of the exchange to evaluate their insurance purchasing needs and knowledge about the new marketplaces in order to help the state design and structure the education and outreach programs for the marketplace.