The Johns Hopkins Center for Communication Programs (CCP), in response to a national human immunodeficiency virus (HIV) study in Cote d’Ivoire showing higher rates of HIV infection in women than in men, particularly over the age of 35, has created a new HIV prevention program aimed at women ages 30 to 49. CCP’s Breakthrough ACTION project already leads a successful program called SuperGo in the West African nation designed to prevent HIV in adolescents and young women. CCP is based at the Johns Hopkins Bloomberg School of Public Health.
The new program, named SuperTata — “tata” is a popular French phrase used to address older women — provides a safe space where this older group of women at high risk for HIV can discuss reproductive health, how to sustain healthy relationships and how to negotiate with their partners to prevent HIV through condom use. It also encourages women to be tested for HIV, accompanies them to the clinic and provides strategies to get their partners tested while promoting the benefits of treatment to continue to stay healthy and prevent transmission.
To help develop the program, the Breakthrough ACTION project, funded by PEPFAR, the U.S. President’s Emergency Plan for AIDS Relief, conducted a human-centered design process to understand the needs and desires of women over 30.
The SuperTata program has trained 34 facilitators and enrolled 4,500 participants since it began in 2019. The goal is to reach 30,312 high-risk girls and women this year with HIV prevention messages through both SuperGo and SuperTata.Friday Letter Submission, Publish on August 09